The Podcasting for Business
Q and A Show

If you’ve got podcast questions, we’ve got podcast answers.

Podcasting in support of a business is different than podcasting as a passion project, or even as a business in and of itself, and business owners need to think about an understand podcasts in the contexts of their businesses if they are going to be successful.

So if you are podcasting, or thinking about podcasting as a marketing or business development channel for your business, subscribe on your favorite podcast player, or follow on social media for three podcast questions and three podcast answers, every week.

Got a Podcast Question? We might have an asnwer! Email hello (at) onestonecreative (dot) net with your question and we may ue it on a future episode!

The Podcasting for Business Q and A Show is hosted by Megan Dougherty, Co-Founder of One Stone Creative, a full-service podcast production agency that offers ongoing production, DFY Podcast Sprints and podcast network development.

She is the author of Podcasting for Business: How to Create a Show That Makes a Bottom Line Difference for Your Company and creator of the annual State of Business Podcasting Report.

What Kind of Show Notes Should You Have?

What Kind of Show Notes Should You Have?

For a shocking number of business podcasts, show notes are just an afterthought, and that can be leaving a lot of value on the table. Listen Now: So there are a lot of different options you have for the show notes for your podcast. You can go really, really minimal,...

Can You Use Different Episode Types in One Podcast?

Can You Use Different Episode Types in One Podcast?

Mixing different episode types in your podcast can really expand the benefits you get from your show and elevate how it feels, or it can just confuse everybody who's listening. Listen Now: So if you have different goals for your podcast and different things that you...

Where Do You Find Guests for Your Podcast?

Where Do You Find Guests for Your Podcast?

They call podcasts the magic calendar opener. Almost everyone is going to say yes to an invitation to appear on a podcast. But if you're looking for guests, where do you find them? Listen Now: As podcasts are getting more and more common and they keep growing in...

What Are Some Different Podcast Episode Types?

What Are Some Different Podcast Episode Types?

Choosing the right episode format for your show can make or break it. When it comes to your podcast format, you've got a lot of options. Listen Now: There are interviews, solos, short form, long form, panel discussions -  but what are the different episode types and...

What Is a Video-First Podcast?

What Is a Video-First Podcast?

Traditional podcasts are designed to be listened to, but if you're designing your show to be seen as well as heard, then it's a video first show. Listen Now: So, video, as we've talked about before, is becoming more and more popular among business owners and...

How Do You Tell the AI Platforms About Your Podcast?

How Do You Tell the AI Platforms About Your Podcast?

Does AI even know that you have a podcast? If not, there's a reasonably simple way to tell it. Listen Now: When I'm talking about telling the AI platforms you have a podcast, I don't mean opening up a chat and letting them know, and I'm certainly not talking about a...

Company Podcasts need to meet Company Goals