Chris Weiher, an experienced video producer, joins Megan Dougherty to lay out the pros and cons of podcasting and vlogging to settle once and for all – should your podcasts be on video? They’re digging into all of the different ways multi-media content can impact your business and seeing which platform comes out on top.

“If you’re going to spend an hour recording your voice, talking about something passionately, interviewing somebody passionately, you should record the video as well because it’s fascinating to us and obviously to people like consuming media in different ways.”

Chris Weiher is a video producer with over 20 years of experience in the industry. Chris’s company, CLEAVER Creative has created B2B animations, sales presentations, and commercials seen by millions and now works with business owners to help them create their own videos and he only cares about results.

There is something biologically wired in us that draws us to watch faces, and that is what Chris is working to take advantage of to help build relationships. If we’re all recording with video on, why not capture and make use of the video? Taking it a step further, Chris started exploring how vlogging on Linked int creating an opportunity to connect directly with clients and community – he was convinced.

Listen to this episode to find out how vlogging and podcasting can each contribute to your overarching business goal with your show, with details about Thought Leadership, Relationship Building and Audience Engagement.

In this episode, you will learn the following:

  1. Exploring the Benefits of Recording a Video Podcast: What are the advantages of recording a video podcast over an audio podcast, and how can this help you engage your audience more effectively?
  2. Learning How to Build a Community Through Social Networking: What strategies can you use to network with other professionals and build a strong community on LinkedIn?
  3. Leveraging Your Content Across Different Platforms: How can you repurpose your content to maximize engagement on different platforms?

 

RESOURCES

One Stone Creative | LinkedIn | Twitter | Facebook | Instagram | Website

Chris Weiher | Cleaver Creates | LinkedIn