The Business Podcast Spotlight

Small Business Owners know that podcasting can be a valuable and profitable part of their marketing – but the gap between knowing it can be that way, and actually seeing the results on your balance sheet can be huge.

The Business Podcast Spotlight is filling that gap.

Each episode is a strategic consultation about how a real business owner is leveraging a show, and how they can do it better. Better, for our purposes, means more efficiently, more effectively, and more profitably.

Guests who make changes and see results will be invited back to share what they did, what happened and how you can make revenue-positive changes to your show as well – so watch this space! Enter your name and email below to receive every business case study conversation in your inbox. (You’ll be able to choose weekly or monthly updates!)

The Business Podcast Spotlight is hosted by Megan Dougherty, Co-Founder of One Stone Creative, a full-service podcast production agency that offers ongoing production, DFY Podcast Sprints and podcast network development.

She is the author of Podcasting for Business: How to Create a Show That Makes a Bottom Line Difference for Your Company and creator of the annual State of Business Podcasting Report.

Would you like to be a guest on the Business Podcast Spotlight? We’d love to have you! Apply right here.

Boosting Podcast Engagement When You Have A Powerful Message

Boosting Podcast Engagement When You Have a Powerful MessageWith Megan Dougherty on the Business Podcast SpotlightWhen you pour your heart and soul into your podcast and people just don't respond - it can sting. But you're not alone - and there are ways to fix the...

Growing a Podcast Audience Strategically

Growing a Podcast Audience Strategically

Launching a podcast with the goal of growing your audience and turning listeners into clients, readers and customers? It’s not always a straight path, and there are lots of choices to make along the way. Do you focus on growth by guesting on other podcasts? Should you...

When Should You Invest in a Video Setup for Your Podcast?

When Should You Invest in a Video Setup for Your Podcast?

Divorce is one of the biggest, most challenging and emotionally-fraught decisions a person can make. It’s messy, confusing, and full of uncertainty. That’s exactly why Karen Covy started her podcast, Off the Fence. Karen is a divorce coach, author, and speaker,...

Why a Vocal Coach is Switching to Seasons After a Podcast Hiatus

Why a Vocal Coach is Switching to Seasons After a Podcast Hiatus

When you have paused your show for a while, and you want to come back from hiatus, how to restart can be a real challenge. Do you pick up where you left off? Do you start a new show with a new angle? Do you change the format of your show? There are a lot of options,...

Company Podcasts need to meet Company Goals