Free Email Training Series
Optimize, Automate and Grow Your Podcast
Using the Business Podcast Blueprint Framework
A free step-by-step training that will help you design a podcast (or refine an existing one) that meets the goals that matter to your business.
Enter your name and email below to receive the training, and your code for 15 extra points in the Giant Grow My Podcast Givaway!
When you’re making an investment in podcasting you need confidence that it’s going to be worth the effort, energy and expenditure. That means setting clear, measurable goals and tracking your progress towards them, minimizing the time (and headaches!) you need to invest to get the most value, and getting it in front of the people who need to hear it. This free training will take you, step-by-step through the theory, strategy and pratical work we do with our clients so you can make your podcast work for you.
Company Podcasts need to meet Company Goals
What we’ll be covering…
There is a three part process to creating a show that maximizes the value it can bring to your business.
Optimize
The first few weeks focus on making sure your goals, metrics, show format, audio quality, branding and assets are locked down. You can either use this information to audit your current setup, or plan a brand new show.
Automate
In the automation sections, we’re going to talk about how to start taking some of all that work off! Templates, internal and external workflows, project management – we’ll share our best insider knowledge and recommendations.
Grow
Growth and Success mean a lot of different things to a lot of different podcasts, and what it means for yours is goig to be unique. Whatever metrics we’re chasing, we’ll be trakcing and tweaking and continually experimenting to make sure your podcast is doing the job you need it to.
FAQ
How long is this free training?
It’s one lesson a week, for 12 weeks, and should take you about 10 minutes to fully peruse. Depending on your reading speed, less time than clipping your pet’s toenails or making a risotto.
Can I jump ahead?
No – there is a method to our madness, and we’ve designed this for maximum efficiency-without-overwhelm and a minimum of having to go back and start over. Take it one week at a time, I promise there will be plenty to keep you occupied!
Will this show me how to get on the front page of Spotify or Apple Podcasts?
Probably not, but it will show you how to set goals that are unique to your business needs and opportunitites. In the vast majority of cases, being on a podcatcher’s homepage doesn’t make the cut when compared to new relationships, engaging content and shortened sales cycles! (And much more!)
Why are you giving this away for free?
Because we can! We have tons of information available, like helping people, and better podcasts improve the industry overall. If you take this training and think you might like to work with us, we’d be delighted to chat about that, but it should be enough for you to make important decisions and changes in house. 🙂