Create More Than a Podcast…
Build a strategic asset that transforms your expertise and ideas into athority, visibility and revenue – and all you’ll have to do is talk.
A Business Asset with Endless Possibilities
Strategically designed and expertly produced, your podcast can achieve much more than you expect.
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Niche Leadership: Cement your authority and lead your space with brand-elevating multi-media.
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Audience Expansion: Reach, engage and nurture exactly the right listeners for your brand.
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Relationship Building: Strengthen key partnerships and deepen client loyalty.
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Revenue Generation: Drive opt-ins, consultations, and sales through smart content pathways.
Every show we produce at One Stone Creative is built using the Business Podcast Blueprints(tm)—our proprietary strategic framework that aligns your podcast with the specific business outcomes you care about most.
How it Works
Outcome-Based Design
Every new show begins with a comprehensive strategy, branding and setup process that results in a podcast aligned with your business and brand.
Action-Oriented Packages
Choose the level of support and assets you need to fully integrate your podcast into your existing wrkflows and marketing activities.
Strategic Enhancement
Focus your show even more with a goal-specific add-on that will create more opportunities, engagement or revenue with every episode.
Production Options
Your Podcast should be an easy and pleasant part of your workweek, and every episode should be adding measurable value to your business. That’s what we do, and here’s how we do it:
Core
A Solid Foundation for Relationship-Building Shows- 4 Audio Episodes (48/year)
- Editing and Sound Improvement
- Show Notes (Summary and Resources)
- Episode Titles and Descriptions
- Episode Title Card Graphic
- MP4 Version for YouTube
- Scheduling on Podcast Host
- Stats and Metrics Tracking
- As-Needed strategy calls
- AI-generated Transcript (unreviewed)
- 1 Blueprint Enhancement of Your Choice
Growth
Grow Your Visibility and Reach with Polished, Sharable Assets- Everything in Core +
- Expanded Show Notes
- 2x Social Media Copy
- 2x Sharing Graphic
- Captioned Reel or Audiogram
- Enhanced Stats Tracking
- Monthly strategy touchpoint
Authority
A full-Scale content Engine and Lead Generation Machine- Everything in Growth +
- 250 Guaranteed Downloads per Episode
- 3x Sharing Graphics per Episode
- 3x Audiograms or Reels per Episode
- 3x Sharing Copy per Episode
- Newsletter or LinkedIn Blurb
- Edited Transcript
- YouTube Playlist Management
- Quarterly Opt-In Email Campaign
- Monthly Content Planning Call
Business Podcast Blueprints Enhancements
Each package includes one Business Podcast Blueprints Enhancement – these are additional services designed to help you acheive specific outcomes.
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Relationship Building: Guest Promotion Kit – notification email, shareable quote, and guest-focused Reel
- Thought Leadership: Thought Leadership Amplifier – LinkedIn post + short-form video or blog draft
- Audience Engagement: Ask the Expert Segment – Q&A clip + audience CTA
- Content: Repurposing Calendar Starter – 2-week content calendar per episode
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Conversion: Monthly Bonus Episode – private opt-in content to grow your list
Podcast Seasons
If you want to test the waters of podcasting, or create a show for a specific purpose, like a book or product launch, nurturing a specific type of lead, or creating energy around an event like a summit or conference, then a podcast season might be the way to go!
A Podcast Season Includes:
- Show concept and structure design
- Audio and visual branding (Cover Art, Intro and Outro Music, Optional Voice Over)
- Teaser episode
- Production and show notes for 6 or 10 full episodes
- 3 graphics for each episode
- 3 text social shares for each episode
- Podcast Hosting
- Done-with-You submission to Apple and Spotify
- Scheduling to the host and your website
- Guest notification and sharing materials
- MP4 Version for YouTube
- Uploading to YouTube
- As-needed strategy, tech support, recording advice and performance coaching.
6 Episodes
$7500
10 Episodes
$9500
Business Podcast Blueprints
Strategy and Action Plan
If you want more and better clients from your podcast, we can make that happen.
In a Business Podcasts Blueprints Strategy call, we’re going to dig into your entire podcast infrastructure, and:
- Identify your key goals and the metrics that let you know if you’re meeting them,
- Optimize your show to bring more value to your business,
- Audit and review your current processes to save you time and money,
- Provide feedback on your audio, content and promotions
This is a comprehensive deep-dive into your podcast and how it’s working for your business. After our conversation, we’ll prepare an in-depth report and action plan for you that includes:
- A new episode guide and stats tracking infrastructure, with instructions on how to use them, so you can track your new KPIs
- New or updated podcast operating Procedures to save you and your time effort and hassle.
- A detailed review of your episodes, audio quality, podcast presentation and promotions.
- A step-by-step action plan with specific steps you can take to update your show and get more value from it.
After receiving your report (which will take us about a week after our call!), you’ll have unlimited email support from the team at one stone creative for any help you need implementing the recommendations.
30 days after our first call, we’ll have a follow-up discussion to make sure you’re on the right track, and another one at 60 days.
If after 90 days you are not seeing positive outcomes from your podcast, we’ll revisit your KPI’s and optimization strategy – we’ll do this until it’s working for your business!
After you check out, you’ll be immediately directed to a booking link to schedule your first call!