The State of Business Podcasting, 2021
What are the top 100 business shows up to this year?
More data, more understanding.
A business podcast is one that is designed and executed as part of a broader marketing strategy. That means that there are different needs, priorities and decisions to be made for the business podcaster. This year we looked at more than double the datapoints for a clearer picture about how companies and individuals are using podcasting to support their businesses.
- What the most popular social media platform for business podcasts is… (Hint: it’s not LinkedIn!)
- How much editing your podcast needs to fit in with the top 100…
- How often you should be releasing episodes….
- What kind of assets should you be providing your sponsors….
- Whether or not you should be putting your episodes on YouTube…
And much more!
Thank you to these companies that helped support the State of Business Podcasting Report 2021!
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